I have found that when we talk about ourselves we might say that
we have some particular expertise in something and only rarely do we
say "I am an expert". This is a personal branding mistake. For example,
I might say that I have expertise in Java Software Architecture. But it
would be better expressed as saying "I am a Java Software Architecture
Expert".
And another thing, the more you repeat this phrase - the more
people will believe it and refer to you as the "Expert". Saying that
you have "expertise" is a commodity statement that is cast away from
consciousness faster than you can finish the sentence. When branding
yourself - you must refer to yourself directly - and you must create
real impressions in the minds of your audience.